We started by producing a number of local community led fundraising and awareness raising events.
During this process, founder Jonny Lee realised there was a great opportunity to set up a fundraising organisation to represent the dance music industry.
In 2010, the Last night A DJ Saved My Life Foundation (LNADJ) was launched, which became Jonny’s main focus and passion.
LNADJ is now entering it’s 10th Anniversary year and has a successful history, including many bespoke fundraising events and challenges.
In 2018, the foundation broke the Guinness World Record for the world’s highest DJ set on the rooftop of Africa, Kilimanjaro with renowned DJ Nightmares On Wax and friends.
The adventure and sense of achievement which followed the challenge has led Jonny to relaunch Follow Your Heart in 2020 as an adventure company.
Joining the team is Jonny’s partner Ali Gilling, a yoga and mindfulness teacher, global retreat specialist and fellow adventure traveller.
Together they are set to create some incredibly unique bespoke travel experiences, combining adventure and wellbeing.
These aim to bring like-minded people together to help not only change their own lives but help to change the lives of others too.
In running the LNADJ Foundation, Jonny Lee has seen the continuing positive impacts that challenges have on participants and recipients alike. He is passionate about music as a tool for social impact and gathers inspiration on this from around the world.
Wherever possible, Follow Your Heart will bring a musical aspect into the challenges and retreats by taking musicians and DJs along for the journey. These will provide auditory entertainment at various points, creating a truly unique experience and really cementing the memories in your mind for a lifetime.
All in all, Follow Your Heart is something quite unique in the travel adventure world. Our mission is to inspire groups of people to network, share life experiences with each other and be a force of change.
